The services are used in legitimate and important business practices in a variety of industries, including banking, telecommunications, travel, hospitality, entertainment and law enforcement. Banks themselves prevent “phishing” attacks, money laundering and other security breaches by determining the user’s location as part of the authentication process.
Law enforcement will use the service to track online financial transactions to prevent money laundering. Investigative agencies will use geolocation to monitor online trafficking with suspected terrorist organizations, or online trading with banned nations. Geolocation services protect banks from transferring funds for illicit purposes.
IP address geolocation is also used in online fraud detection. Companies that sell merchandise online, credit card providers, and companies that handle online payments use geolocation to prevent fraudulent transactions.
3 Main uses of geolocation technology:
- Geo-referencing: finding the physical location of an object relative to a map
- Geo-coding: searching available types of objects or services by location
- Geo-tagging: embedding geographic data into an object’s metadata for future reference
For many businesses, use of geolocation and mobile technologies is critical to success. The benefits of using geolocation technology can be realized in many industries, such as manufacturing, retail and financial services. Asset management, content customization and fraud detection are just a few areas where businesses are successfully using location-based technologies.
Combining a cloud-based software platform with rugged GPS tracking devices and global satellite and cellular networks, our partner’s Track and Trace solutions include efficient asset location and retrieval, rental invoice auditing, service delivery verification, inspection compliance, equipment maintenance alerts, and a host of others
